“Under Dogs” - Lo Mein Collection

The overall vision for the client was to highlight the new location for the lo mein brand in the high-end community of Dumbo. Using high-level drone and stabilization video techniques this small digital clip meant for social media consumption highlights the owners meeting up for work in their new location. The project garnered a social media explosion for the brand gaining a 500% increase in engagement and sales for their physical location. The client also showcased this video in Times Square to expand the promotion of the new location.

CREDITS

Production: Connor Road Productions & Enough Media

Director: Alex King & Demetri Williams

Camera Operators:  Alexander King, Demetri Willams, Jazeel Browne

Set Design: Jaz Browne